Yes after Moi then we got Raila- Kenya have yet to see hard-nosed grassroot mobilizer like Moi until Ruto arrived. Moi use to go deep into villages, knew people by their names, and spent little time in office. He was hard to beat - even when economy was six feet deep - wazungu gave up - all sanctions never reduced Moi popularity. Moi since 1972s with sick Kenyatta became unable to move - Moi simply hit the road daily - making deep connection with rural folks - that saw him stayed in power for 24yrs.
Matiba I hear was great mobilizer - but I was too young to see him.
Raila was aggressive - with big rallies - and is Luo automatons - attending his rallies - and dancing crazy. He was good in propaganda that bordered on DIVIDE & RULE - basically saying something in Coast to incite them on land - you go to Gusii and say something against Land - that is Raila on his element. His strategy of course ended up creating as many enemies as friends - because he would incite Anti-GEMA hate today - and tomorrow he would inciting another group - against another. He was a master of what Mzungu had used against Kenyans - divide & rule tribal baiting.
Now the sleepy jakom has no strategy - he is at mercy of Uhuru - he'd love to go back to his divide and rule - but he's being forced to run on unity platform - neuteured. The chief tribal inciter - is now chief peace marker.
Ruto is new phenomenon in kenya politics. He is a complete politician - gifted orator, extremely rich, energetic, smart and strategic - that is difficult opponent to deal with it.
To quote Charles Hornsby who has studied kenya politics...
There are four important notes to this model though. First, for this election, William Ruto has run
an effective grassroots, economy-based campaign, the first true national populist campaign since Matiba in 1992I therefore predict that in this election we shall see some cross-ethnic economic voting.https://www.theelephant.info/op-eds/2022/03/28/predicting-winners-and-losers-in-the-august-2022-poll-the-numbers-game/The Elephant - Speaking truth to power.
The problem with Raila is that for the first time in Kenya's history there is a stronger, brilliant, and energetic candidate that is clearly running on issues and communicating those issues effectively to the masses. It doesn't matter whether DP was an Orma, Turkana, or Kamba; with his economic message and brilliance, he'd still floor Raila, who by any measure is still stuck on the past analogous way of campaigning and politicking!